Which is the best Shopify or Bigcommerce

BigCommerce vs Shopify How to Choose the Best Online Store Software

When building your ecommerce store, choosing a platform that can grow and grow with your business is crucial.

Having a reliable platform that gives you all the tools you need to manage your business and provides great service to your customers will help ensure that your customers are happy with their purchase and, more importantly, keep coming back.

In the world of e-commerce, Shopify and BigCommerce are two very popular platforms.

Shopify is an established platform that has been offering their hosted platform since 2004, while BigCommerce is a relatively young company that has been offering its platform as an e-commerce solution since 2009.

Both platforms have a lot to offer both existing store owners and those who are just starting out.

BigCommerce vs Shopify: Which is the Best Online Store Software for You?

This article describes the advantages of both platforms with a deep dive into BigCommerce over Shopify. This way, you can use the best ecommerce platform that will fit your online store.

Quick Tour: BigCommerce vs Shopify

Which one should you use? Shopify or BigCommerce? Which is the best online store software for you?

Both BigCommerce and Shopify are hosted platforms, meaning you don't have to spend extra money on hosting and installing additional software.

In terms of functionality, both platforms offer an easy-to-use management interface where you can add your products, customize the look of your store, manage all inventory, manage shipping, and fulfill orders.

They also offer a range of marketing features that include email marketing, social media integration, blogging skills, and abandoned cart reminders.

Now let's take a closer look at each platform (starting with BigCommerce and then with the details of Shopify):

1. BigCommerce - A detailed look

BigCommerce is a hosted e-commerce platform that has recently been extensively rebranded, improved existing features, and introduced numerous new features.

BigCommerce online shop software, e-commerce platform.

It is the only online shop software that integrates directly with the Google Merchant Center so that users can advertise their products on Google Shopping.

Some of the main features of BigCommerce are:

  • Free and paid responsive themes that are easy to customize
  • Safe shopping cart
  • Integration with popular payment gateways such as Stripe, PayPal, Apple Pay and more
  • Numerous marketing tools with the ability to sell on different platforms like Amazon Marketplace, Facebook, eBay, Pinterest, integration with different email providers and more
  • Warehouse management, shipping and return systems
  • Multi-currency support
  • Dropshipping & warehouse integration
BigCommerce ecommerce online store software capabilities.

This online shop platform boldly claims to offer all the functions that are required to grow and accelerate your business. It offers plans that are suitable for both large established businesses and fast-growing brands.

Let's take a look at the core features of BigCommerce:

BigCommerce themes and theme options

When it comes to themes, BigCommerce currently offers 91 free and paid themes. Prices for paid themes range from $ 145 to $ 235. They are divided into different categories that cover a wide variety of niches.

LaParis BigCommerce Theme - available at ThemeForest.

There are also many top third-party BigCommcere themes on our marketplace that can be used for a variety of purposes. They have great features that can help you quickly create an attractive storefront. Browse through our curated picks of the best BigCommerce themes:

It's worth noting that all of the designs have been optimized for mobile devices and come with tons of customization options that allow you to customize your website's color scheme, choose a different font, add your own logo, favicon, and more. You will also find functions such as a product quick view, mega menus, a product carousel and the ability to create a wish list.

You can use any of these professional BigCommerce designs to customize your online store.

SEO tools

BigCommerce has advanced SEO features designed to increase traffic to your store. For starters, you can change the product name and description, tweak product images, and enter keywords specific to each product. You can also take advantage of the opportunity to list products on the largest product comparison engines like Nextag, PriceGrabber, Shopping.com and others.

In addition, BigCommerce uses its own content delivery network to optimize the loading times of your shop. Other features that help rank your search engines include mobile-optimized topics, cross-location HTTPS, automatic sitemaps, microdata, and more.

Payment integration

When accepting payments, BigCommerce integrates with over 60 payment gateways, including PayPal and Stripe. You can also collect and process offline payments in multiple currencies and fully customize your shipping rates.

Why You Should Consider BigCommerce

BigCommerce's primary focus is on providing all the tools you need to accelerate your business. As such, it is very much geared towards conversion and has impressive features to back up its claim.

The platform allows you to create various promotions and coupons to increase sales, and allows you to sell on various third-party marketplaces right from your BigCommerce store.

Every BigCommerce customer receives AdWords credits so you can start promoting your store. You can also use the built-in social media apps and collect your customers' email addresses.

In inventory management, you can easily assign different categories to your products and process all incoming orders. You can even manage product sourcing and fulfillment thanks to integration with third-party shipping providers like ShipperHQ.

Finally, BigCommerce offers integration with other apps and software that make it easier for you to manage your day-to-day business. Some of the integrations include QuickBooks, Olark LiveChat, Optimizely, and more.

Customer service and support

Customer service and support is another area where BigCommerce has all of the tools and support you need. The admin dashboard provides easy access to the support portal, a variety of online tutorials, and how-to videos. You also get access to your own advisor and around the clock, chat, email and phone support in the US.

Pricing plans

BigCommerce currently offers 4 pricing plans.

Their standard plan is $ 29.95 / month and includes the following features:

  • Unlimited products
  • Unlimited storage and bandwidth
  • Availability of multiple sales channels
  • Ability to accept credit cards and PayPal
  • No transaction fees
  • Live agent support around the clock

According to their website, this plan is best for companies with revenues up to $ 50,000 per year.

The Plus plan costs $ 79.95 / month and is aimed at businesses with revenue of up to $ 150,000 per year. It includes the functions included in the standard plan as well as:

  • Real-time shipping by forwarding agent
  • An abandoned car protector
  • Extended customer segmentation

The Pro plan includes everything from the Plus plan and is suitable for companies with revenues of up to $ 400,000 per year. It is priced at $ 245.95 and gives you the option to enable Google Reviews and add the filtered search functionality to your store.

Finally, the Enterprise plan is recommended for high volume companies and large brands. It is required that you call the custom pricing support team. This plan includes a dedicated SSL certificate and IP address, as well as priority support.

Now let's take a deeper look at Shopify and see how it compares to BigCommerce:

2. Shopify - a deeper look

Like BigCommerce, Shopify is a hosted platform that allows you to quickly build your online store.

Shopify online store software, e-commerce platform.

One of the advantages of Shopify is the ability to use their "Shopify Button". This is a widget that is similar to PayPal's buttons that you can embed on an existing website or on your company's Facebook page.

The main functions of the Shopify online shop platform include:

  • A large selection of themes from Shopify and many more professional Shopify themes in our "ThemeForest" marketplace with responsive designs.
  • Integration with over 70 payment gateways + Shopify Payments
  • Marketing and SEO features like integration with email providers, social media and the ability to sell on Facebook.
  • Inventory management
  • Mobile app so you can manage your shop on the go
Shopify eCommerce online store features.

Shopify themes and theme options

Shopify offers both free and paid themes from $ 100 to $ 180. Similar to BigCommerce, the topics are organized according to specific industries and can be easily adapted.

All Shopify Theme - available at ThemeForest.

In addition, ThemeForest has many new Shopify online store themes that include functions such as newsletter integration, lookbook, quick view options for products, zoom-in functions and 360-degree view, full customization control, mega-menus, Social sharing and much more.

Browse our curated picks of the best Shopify themes for your online store:

SEO tools

When it comes to SEO, the Shopify online store platform follows best SEO practices and automatically generates a valid XML map for your store. You can also tweak product descriptions, titles, and images.

The platform uses dedicated servers that make it easy to load the pages and that comes with an SSL certificate for free with every plan.

Payment integration

We mentioned that Shopify can be integrated with over 70 payment gateways. However, the platform also gives you the option to use Shopify Payments. This allows you to accept credit card payments on your website without first using a third-party service.

Why you should consider Shopify

Shopify's biggest selling point is its hassle-free approach. They can easily set up a full-fledged online store and take advantage of their Lite plan and Shopify button if you're not ready to start your store just yet.

You can offer discount codes and gift cards to your customers and promote your social media presence while building your email list at the same time. The platform itself offers an intuitive dashboard and allows the website builder to be used to drag and drop.

In terms of third-party app integration, Shopify offers integration with tools like QuickBooks, ShipStation, MailChimp, ZenDesk, and more. They also offer a number of free tools like Logo Maker, Invoice Generator, Business Card Maker, Profit Margin Calculator, and more.

Customer service

Shopify comes with extensive documentation and a dynamic support community as well as a 24/7 support team.


Shopify offers three pricing tiers.

The cheapest plan is $ 29 and includes the following features:

  • Unlimited number of products
  • 2 co-workers
  • Print shipping labels
  • Fraud analysis
  • Manual order creation
  • Discount codes
  • SSL certificates

The next tier costs $ 79 and gives you the option to add professional reports, add 5 team members, and generate an automatic email with abandonment of a abandoned cart.

The most expensive plan is $ 299 and includes everything from the Shopify plan plus the ability to use third-party shipping rates and advanced reporting.

Which one should you choose? (BigCommerce vs Shopify)

Both BigCommerce and Shopify have features that make them attractive choices for business owners looking to start their online store. However, there are also some drawbacks that you need to consider before making your final decision.

1. Advantages and disadvantages of BigCommerce

Even though BigCommerce is younger than Shopify, it has a ton of features. Here are the platform's biggest pros and cons:


  • Powerful marketing features including the ability to sell instantly on third party platforms
  • POS integration
  • No transaction fees
  • Single page checkout
  • Mobile responsive themes
  • Comprehensive support
  • Affordable credit card processing fees


  • Fewer topics to choose from
  • Fewer apps to choose from when it comes to third-party integrations
  • No mobile app

2. Shopify pros and cons

Shopify has its own advantages and disadvantages:


  • Wide range of topics
  • Wide range of third party apps
  • POS integration
  • Other payment gateways available
  • Better product categorization where you can create collections of products


  • Their most expensive plan is more expensive than BigCommerce
  • No native ability to sell on third party marketplaces
  • Abandoned cart email recovery has an hourly limit
  • Limited product variations
  • Using an external payment gateway includes a transaction fee between 2.0% and 0.5%.

BigCommerce or Shopify?

All in all, Shopify and BigCommerce are proving to be the leading ecommerce platforms. Both have a number of powerful features, noting that BigCommerce has more features than Shopify in its cheaper offerings. BigCommerce also offers better coverage of the lower tier prices and doesn't add any transaction fees.
Shopify, on the other hand, has more themes to choose from and has great free tools for small businesses just starting out with their own branding online. You can also manage your business from your phone or tablet, which is great for when you're on the go.

Build an online store with BigCommerce or Shopify

The final decision depends entirely on your preferences and the overall goals you have for your online store. If you are interested in growing your store and promoting it on as many channels as possible, then you should try BigCommerce and browse the BigCommcer theme picks to get started.

If you're just getting started and want to get started with a well-designed store that you can manage from anywhere, take a look at our Shopify ecommerce topics and sign up for one of Shopify's plans.